Retail FX and CFDs broker Capital.com, fresh off its acquisition of rival OvalX’s client base, has announced the appointment of Simone Manni as Head of Marketing, Europe. Based in Milan, Simone will oversee Capital.com’s growth in Europe, focusing primarily on Italy and Germany.
With more than 10 years of experience in digital marketing, Simone will be responsible for developing a marketing roadmap to help Capital.com expand across Italy and the wider Western European region. Prior to joining Capital.com, Simone was Head of Digital Marketing for Finecobank SpA, where he was responsible for driving the marketing strategy for Finecobank’s European business including the UK.
Commenting on Simone’s appointment, Alessandro Capuano, Head of Europe, Capital.com, said:
“The European market has yet to benefit from widespread adoption of online trading platforms, which offer greater flexibility and convenience to self-directed traders who want to access the market from anywhere, anytime. As a younger trading community emerges, I am confident that the migration from traditional banks to online tech-first platforms like Capital.com will grow in tandem. We are pleased to welcome Simone to the team, whose knowledge and experience of managing multi-channel, multi-country marketing strategies will enable us to reach a wider audience across Europe and deliver sustained outcomes in this rapidly changing industry.”
Simone Manni, Head of Marketing, Europe, Capital.com, said:
“I am proud to join Capital.com, a dynamic, fast-growing FinTech company harnessing technology to disrupt traditional access to financial markets. My focus over the next few years will be to grow Capital.com’s market share across western Europe and to gain a stronger foothold in countries like Italy and Germany which boasts a mature and sophisticated trading community.”
For the year ending 31 December 2022, trading volumes from Capital.com’s Western European client base grew by 81% from the previous year. Capital.com said that its commitment to Europe is further supported by the company’s strong global growth results. Over the same period, the Group’s global business reached new highs with the number of registered accounts touching 7 million for the first time and global trading volumes surpassing more than $1 trillion.
“Capital.com has been on an extraordinary journey since its launch in 2016. A strong customer-centric culture coupled with a growing interest around the world for online trading have made us one of the fastest growing trading platforms in the world. We will continue to support our clients all over the world by expanding into new markets and diversifying our products,” added Capuano.
Capital.com operates several licensed subsidiaries in the UK, Australia, and Cyprus. The company, and its sister brand Currency.com are controlled by Viktor Prokopenya, a Belarusian lawyer and computer scientist living in London. Last year the company brought on board as CEO former IG Group CEO Peter Hetherington.
