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Elon Musk's Pivot to X Draws Strong Opinions Across Twitter
The latest move by the billionaire owner to remake the platform elicits excitement and dismay from users, shrugs from advertisers. Source link
Ad Holding Companies Under 'Gathering Clouds' as Some See Client Slowdown
Interpublic Group of Cos., Publicis Groupe and Omnicom Group, three of the biggest advertising holding companies, reported second-quarter earnings this week. Source link
Sergey Brin Is Back in the Trenches at Google
Co-founder is working alongside AI researchers at tech giant’s headquarters, aiding efforts to build powerful Gemini system. Source link
A Billboard for the Living Room? How Telly Wants Advertisers to Pay for Your TV Set
A startup called Telly has begun shipping free smart TVs to U.S. homes in a novel strategy to help marketers target viewers with ads despite
Antitrust Enforcers Issue Blueprint for Challenging More Mergers
Draft guidelines target deals involving technology platforms, private-equity practices and harm to workers. Source link
Italian Competition Authority imposes EUR 1.3M fine on eToro for misleading advertising
Italy’s Competition Authority AGCM today announced the imposition of EUR 1.3 million fine on online broker eToro for misleading advertising. According to the Authority, on
Did Elon Musk Really Just Go There? The Long History Behind His Bawdy Humor
This week’s spat with Mark Zuckerberg highlights Musk’s flirtation with blue jokes that has both helped and hindered him. Source link
Twitter Starts Sharing Ad Revenue With Creators
Elon Musk makes good on February promise as the competition for content creators heats up. Source link
Paramount, Warner Bros. Discovery face advertising headwinds: Wolfe Research By Investing.com
© Reuters. Investing.com — Advertising pressures are seen as a risk to both Paramount Global (NASDAQ:) and Warner Bros Discovery Inc (NASDAQ:) stocks, which Wolfe
