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Sweetgreen Hires Former Chipotle Executives, Readies Mid-America Push
Business

Sweetgreen Hires Former Chipotle Executives, Readies Mid-America Push

Sweetgreen hired two former Chipotle Mexican Grill executives to lead its marketing and culinary development, part of the salad chain’s strategy to expand beyond large

Bud Light's Struggles Cast a Shadow Over Its Sunny Summer Ad Campaign
Business

Bud Light's Struggles Cast a Shadow Over Its Sunny Summer Ad Campaign

Bud Light has continued losing ground with consumers during a busy season for the beer industry even as the brand runs its biggest ever summer

Why Cheech & Chong Ads Are Flooding Twitter
Business

Why Cheech & Chong Ads Are Flooding Twitter

The comedy duo’s marketing campaign has turned into a punchline for fans, critics and even Elon Musk. Source link

Elon Musk's Pivot to X Draws Strong Opinions Across Twitter
Business

Elon Musk's Pivot to X Draws Strong Opinions Across Twitter

The latest move by the billionaire owner to remake the platform elicits excitement and dismay from users, shrugs from advertisers. Source link

Meta's Threads App Sees Early Success, Drawing Advertiser Interest and Twitter's Ire
Business

Meta's Threads App Sees Early Success, Drawing Advertiser Interest and Twitter's Ire

In less than 24 hours, the app has signed up more than 30 million users, surged to the top of download charts and become a

Twitter Chief Elon Musk Tries to Reassure Advertisers
Business

Twitter Chief Elon Musk Tries to Reassure Advertisers

The billionaire says he is receptive to brands’ concerns but will give priority to free speech. Source link

One Way to Actually Make Money on YouTube and TikTok: Get Behind the Camera
Business

One Way to Actually Make Money on YouTube and TikTok: Get Behind the Camera

First came the social-media influencer. Now some aspiring influencers are finding it more profitable to assist others in the industry. Many young Americans dream of

Social Media Platforms Are Asking Users for Money. They Probably Don’t Mean You.
Finances

Social Media Platforms Are Asking Users for Money. They Probably Don’t Mean You.

Social-media companies are finally asking users to pay up. It isn’t personal—it’s strictly business.  As of last month, the option to pay for Facebook’s new