Loren McManus has spent months sewing costumes for
Taylor Swift’s Eras Tour. The outfits are bejeweled, sparkly and can make a stadium shimmer—but they’re not for the stage. They’re for fans in the audience.
Taylor mania means a boom time for tailors. Swifties are going all out, paying hundreds of dollars to have fashion designers create custom looks to wear to Ms. Swift’s first tour in five years. Most want copies of designer dresses the superstar has worn on red carpets or in music videos.