Entero Healthcare Solutions, a healthcare product distribution platform, has launched ‘HealthEdge’, a programme to connect retail chemists digitally.
In line with this, Entero has acquired the tech-driven Aayu Chemist app and Medcords platform from Medcords Healthcare Solutions.
The strategic move accelerates the digital transformation of retail chemists, equipping them with tools to enhance business efficiency, profitability, customer engagement and better purchase experience.
With a network of over 86,000 retail chemists, Entero aims to deepen its chemist engagement. The acquisition of Aayu Chemist and Medcords aligns with Entero’s commitment to integrating technology and healthcare distribution to drive sustained business growth. Prabhat Agrawal, MD and CEO of Entero Healthcare, said the HealthEdge programme empowers chemists to stay ahead of the curve by ensuring their businesses are resilient and primed for significant growth.
Retail chemists are invited to become part of the ‘HealthEdge’ ecosystem, which will shape a future where technology and healthcare distribution work hand-in-hand to unlock new levels of success, he said.
Shreyans, Co-Founder of Aayu Chemist by MedCords, said quick commerce, with its focus on rapid delivery of everyday essentials, is impacting kirana and chemist shops in India by attracting customers seeking convenience and potentially impacting the livelihoods of small business owners.
“Partnering with Entero amplifies the mission of empowering retail chemists by bringing our technology and expertise to a broader network, ensuring lakhs of chemists benefit from future-ready solutions,” he added.
HealthEdge will provide superfast medicine supply and inventory management, transparent expiry management and auto-refill systems, exclusive access to new products and high-margin deals, seamless online store management, customer retention tools, access to healthcare services, credit facilities to retail chemists and integration with the Government’s Digital Health Incentive Scheme.
With a network of 104 warehouses and last mile delivery infrastructure spread across the country, Entero Healthcare Solutions has supply relationships with over 2,500 healthcare product manufacturers.
