Hexaware Technologies announced a partnership with the San Francisco Unicorns cricket team that will extend through the 2026 Major League Cricket season. The IT solutions provider will serve as an Official Partner for the Bay Area team, with Hexaware branding appearing on players’ helmets, caps, and perimeter signage.
Hexaware Technologies Limited were trading at ₹812 up by ₹11 or 1.37 per cent on the NSE today at the closing bell.
The collaboration aims to enhance fan engagement through Hexaware’s technology solutions. According to Hexaware CEO R Srikrishna, the partnership will “bring innovation to the dynamic world of cricket.”
San Francisco Unicorns co-owner Anand Rajaraman stated that Hexaware’s “efforts to innovate and excel align with our vision for the future of cricket.”
The announcement comes as the Unicorns prepare for Major League Cricket’s third season, which begins in Summer 2025. This season will mark the first time the league hosts matches in the Bay Area, with games scheduled at the Oakland Coliseum.
The San Francisco team reached the championship final in their sophomore 2024 season with a roster featuring international cricket stars including Pat Cummins, Finn Allen, and 2019 Cricket World Cup champion Liam Plunkett. The team is captained by US all-rounder Corey Anderson.