TVS Motor Company (TVSM) has partnered with Gujarat Tourism and launched the ‘Rann Utsav’ edition custom motorcycles based on the TVS Ronin.
Speaking about the partnership, Vimal Sumbly, Head Business – Premium, TVS Motor Company, said, “The ‘Rann Utsav’ edition of TVS Ronin motorcycles is a tribute to Gujarat’s vibrant traditions, integrating the regional artistry into their design. This collaboration was a step towards celebrating the essence of riding with a cultural spirit.”
Adding to this, Rajender Kumar, Secretary of the Tourism, Devasthanam Management, Civil Aviation & Pilgrimage Departments, Sachivalaya, Gandhinagar, noted that the collaboration with TVS Motor Company is an example of how tradition and modern craftsmanship can come together to create something unique.